Our sense of smell can evoke the strongest memories. Just as your dream venue, decor and dress tailor the personal ambiance for your big day, the right wedding perfume can make you feel divine and enchant your spouse.

When it comes to selecting your wedding perfume be sure to follow our tips to choose the most memorable scent for your special day.

Consider Your Wedding Setting When Choosing Your Fragrance

Did you know your chosen venue can complement your bridal fragrance when paired perfectly? For example, a marquee or English garden ceremony is the perfect place to wear a floral and delicate scent such as peony, gardenia or rose. On the other hand, a vineyard or a rustic barn can effortlessly suit a delectable and fruity perfume with undertones of blackberry or pear.

Bride Holding Wedding Perfume

For those enjoying a beach wedding, fresh scents including jasmine and basil work beautifully, and such clean and crisp fragrances are also not lost amongst the breeze.

Forgo Your Signature Scent

For many, your favourite perfume may seem like a sure winner for your wedding day. However, with the emotional memories and inner content associated with your big day’s scent, it’s wise to pick something that smells noticeably different.

Choosing a fragrance that varies enough to your regular perfume but is still you is easier than it may seem. On your wedding day you’re wearing a scent that should encapsulate your first date, engagement and holidays all in one. Take the time to change it up.

Ditch the Eau De Toilette

With thousands of fragrances available to buy it can be pretty confusing at times, and many people can misunderstand the difference between Eau de Parfum and Eau de Toilette. Put simply, there’s one key difference and that lies in the oil percentage content. Most brands develop both alternatives, and typically Eau de Parfum is more expensive as it will be more long-wearing and can also be dispersed by movement.

Bride Spraying Wedding Perfume

When you’re searching for the ideal wedding scent, splash out on a more concentrated formula rather than a heavily water-based fragrance that requires frequent reapplication.

Don’t Overdo It

Visiting department stores such as Fenwicks or John Lewis is the perfect time to fit in a little perfume perusing. However, this kind of shopping can often lead to a headache and a seriously confused customer. After sniffing multiple blotting strips and spritzing your wrist, décolletage, and even your partner, your sense of smell can become a little overpowered.

Did you know brands who boast a wide range of beautiful fragrances such as Molton Brown provide coffee beans that offer a welcome break to the ever merging scents? Take your time, don’t overdo it and, if needs be, request perfume samples. Brands often stock them and you need only ask.

Try a Custom Blend

If you’re torn between two fragrances or can’t find ‘the one’, consider the ultimate personalized treat and create a custom blend for your wedding perfume. Many brands offer this service and have trained advisors who can suggest the best pairing for your particular taste. Prices vary between stores, with bottles sometimes engraved with your initials so you can savour and refill your distinct scent.

Jo Malone Cologne

Wedding Perfume Ideas

Below are five of our favourite bridal fragrances for a little scent inspiration…

Guest post by Rachel Cotton of Bloom Mobile Beauty

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