I am the owner of Luella's Boudoir Bridal Boutique in Wimbledon Village London. I established the Boutique in 2006 when I saw a gap in the market for a relaxed vintage inspired boutique with a focus on beautiful bridal accessories. Since the boutique opened we have added our own on-line boutique, launched a Luella's Planning Service and launched our own label of wedding dresses in collaboration with South African wedding dress designer Shane Ryding.